THREE WAYS ADVERTISERS CAN CAPITALIZE ON IMPROVED TV ATTRIBUTION When it comes to advertising, the internet reigns supreme. Digital media accounted for nearly half of… What the Opt-In World Says About the Future of Personalization The iOS update that sparked a war between tech giants is shaping up to be of tremendous consequence… HAIL TO THE INTERNS! PART II We’re delighted to welcome new interns to Generator for the second time in 2021. WELCOME TO OUR NEW NEWEST GENERATORS We’re very pleased to be joined by Quan Pham and Christal Richards, the newest members of… A GUIDE TO SLICING AND DICING YOUR CRM DATA With startups disrupting nearly every industry, brands must rethink their segmentation approach to stay competitive and… Using CRM To Optimize Media, Abate Privacy Concerns In marketing, data is king (and will continue to be king). But for the king to… Load More
