DON'T FEAR THE METAVERSE - WE'VE BEEN THROUGH THIS BEFORE

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


NEW APPROACHES TO DIGITAL ADVERTISING AFTER THIRD-PARTY COOKIES ARE NO MORE

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


WHY LINEAR TV COULD BE THE ANSWER TO CORD-CUTTERS' STREAMING FATIGUE

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


AUDIENCE SCIENCE: THE EVOLVING MEDIA TARGETING LANDSCAPE

https://youtu.be/SfzEboCOi8g   Generator Media defines audience science as…


THE REVOLVING ADVERTISING, MARKETING, AND MEDIA LANDSCAPE

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


HOW IS THE EVOLUTION OF PRIVACY EXPECTED TO IMPACT ADVERTISING IN 2022?

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics……


MEDIA TARGETING IS FUELING THE D2C EXPLOSION WHILE DRIVING RETAIL SUCCESS

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics……


4 STEPS TO MAKE ANY NEW ADTECH INITIATIVE A SUCCESS

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


3 WAYS TO LEVERAGE TECHNOLOGY TO HYPER-LOCALIZE YOUR CAMPAIGNS

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics This…


WHAT IS AUDIENCE SCIENCE AND WHAT DOES IT MEAN FOR MARKETERS

by Adam Ortman, SVP Growth & Innovation, Generator Media + Analytics……