DIGITAL MARKETING BEYOND THIRD PARTY COOKIES Since the late 90’s, third-party cookies have enabled marketers to track consumers across websites, collecting detailed… OUR NEWEST CLIENT HAS US DRINKING “WISELY” Generator is proud to welcome Owl’s Brew to our family of clients. Founded by two tea… WHAT A CHAOTIC DIGITAL MEDIA LANDSCAPE MEANS FOR ADVERTISERS AS 2020 ENDS Media buying has recently become more strategically important. The chaos of 2020 won’t change that, but… WHY YOU NEED CONTIGENCY PLANS IN CASE TIKTOK GETS SHUT DOWN Right as TikTok became the biggest thing to hit social media, it also became the center… HOW TRUST AND TRANSPARENCY CREATE HEALTHY MEDIA-BUYING PARTNERSHIPS The COVID-19 pandemic has put the U.S. economy through the wringer, and the impact has sent… PROUDLY KICKING OFF A NEW WEBINAR SERIES Last week, we hosted the first in a series of webinar summits based on our Rise… Load More
