How We’re
Different
Strategy-First
Focus
At Generator Media, we are passionate about helping brands unlock their full potential. We believe that truly understanding our client’s consumers – and acting on those insights – is the secret to achieving significant, sustainable growth. We use a variety of research methods and powerful data analysis to identify the best growth opportunities for each client. From there, we build customized holistic strategies designed to achieve measurable results and transformational growth.
Proprietary Advanced
Analytics
We use our proprietary analytics tool Synapse and SynapseAI to analyze data and generate deeper insights than traditional reporting methods. By using predictive analytics, prescriptive analytics and machine learning, we go beyond basic data analysis to forecast future trends, understand complex patterns and make data-driven decisions that propel campaign performance and ROAS.
Entrepreneurial
Mindset
It’s something we consciously instill throughout the agency. Our mindset is characterized by a persistent drive to innovate, a willingness to test and learn, and the ability to move quickly as a situation dictates.
What We Do
Strategy & Insights
We transform consumer insights into actionable strategies that drive profitable growth. We partner with clients to deeply understand the beliefs, motivations, and behaviors that influence customer decisions throughout their journey. Our proprietary approach, informed by consumer trends, macroeconomics, and industry dynamics, provides a comprehensive 360° view of your consumer.
We don’t just deliver data; we deliver a strategic roadmap for success.
Disruptive Media Planning
We excel in disruptive media strategies focused on identifying white space where a brand can distinguish itself from its competition. By creating breakthrough and engaging pathways, our plans maximize awareness and equity by connecting the brand and its audience in new, unique and relevant ways.
Advanced Analytics & AI
Experience the future of marketing analytics with Synapse and SynapseAI. Our proprietary platform combines the power of predictive analytics, prescriptive modeling, and cutting-edge machine learning to transform raw data into actionable intelligence.
Retail Media & Commerce
Retail Media Networks are powerful but fragmented, and becoming increasingly complex. We connect the dots, providing the insights and technology that brands need to succeed across both in-store and online channels.
Client Experience
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